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Corporate buzzwords


uttoxram75

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I got a new one on Tuesday from a sales pitch from a tech firm 

 

"ideation"...............which apparently is some bastardisation of "creation" and "ideas" and so is meant to mean "how new ideas are generated".

Heaven help us!  ?

 

Do we think Frank needs some ideation to improve the creatology of our inter spatial personnel (midfield?)  ?

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2 hours ago, HantsRam said:

 

I got a new one on Tuesday from a sales pitch from a tech fir

 

It's been around a long time in psychology, and just means the experience of forming ideas in the mind, in the same way that 'sensation' refers to the forming of experience through the senses. 

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